Marketing your homebased business can be challenging and frustrating, but it doesn’t have to be expensive.  In another Working Naked post, a few entrepreneurs shared their low-cost, highly effective ways to market their businesses on a budget. A few more entrepreneurs share their marketing secrets.
“Unpaid public speaking is a fantastic way to drum up [...]

Do you take the time to weed out the list of folks you follow on Twitter? Lisa Barone, Co-Founder and Chief Branding Officer at Outspoken Media, Inc., culls through her Twitter list monthly and stops following some people while adding others to her list.  I do the same thing every few months and each time [...]

It’s hard to find someone who isn’t looking for ways to get more publicity and market more effectively to clients.  I’m constantly searching for articles with helpful PR and marketing tips that I can apply ASAP. These two articles will get you started in the right direction.
Doing it on your own
PR firms can help a [...]

Did you know that according to CTIA, the wireless industry trade group, around 3.5 billion text messages are sent and received every day? And while you may think that teens are contributing to those high numbers—I know my sons and their friends are—it turns out the biggest increases are in people over 30 years old.
An [...]